Having been around for over a decade, Basecamp is considered a reliable tool that excels at giving organizations a high-level view of their teams. Like Asana, Basecamp can help monitor tracking, but also offers additional features like direct messaging chats, centralized document storage, and a scheduling tool.Basecamp aims to take on Slack, Asana, Google Drive, and Dropbox by melding all of their competitors into one robust management tool.
Designed with the harried business person in mind, Basecamp helps managers and team members stay on top of their professional lives. The app boasts that users will no longer drown in a sea of emails as that feature is already embedded into the app. Additionally, the scheduling and tracking features help ensure teams never again miss a deadline. Another interesting component of Basecamp is that managers can eliminate the need for “check-in” meetings by sending an automated message daily to employees that ask for a recap of what they accomplished that day. Then employees can “tag” teammates in their recaps to explain what they need help with or what they finished.
A unique feature of Basecamp is that the app doesn’t charge for an increase in the number of users or projects. So unlike some of its peers, Basecamp charges a flat-fixed fee of $99 a month for a team, no matter the size.
Managing a client’s SEO consists of many different timelines and action items. Keeping track of client emails, meetings , and central documents is a full-time job.
By offering one of the best all-encompassing software solutions, Basecamp helps busy SEO pros stay on top of their entire business by more efficiently checking in with their team and deadlines in one easy to use the app.Casie Gillette, senior director of digital marketing at KoMarketing, uses Basecamp mainly for communicating to clients.
“Basecamp is our primary means of communication with clients,” Gillette said. “For any deliverable, it allows an easy way to track the conversation and adjust docs accordingly.”
By offering one of the best all-encompassing software solutions, Basecamp helps busy SEO pros stay on top of their entire business by more efficiently checking in with their team and deadlines in one easy to use the app.Casie Gillette, senior director of digital marketing at KoMarketing, uses Basecamp mainly for communicating to clients.
By offering one of the best all-encompassing software solutions, Basecamp helps busy SEO pros stay on top of their entire business by more efficiently checking in with their team and deadlines in one easy to use the app.Casie Gillette, senior director of digital marketing at KoMarketing, uses Basecamp mainly for communicating to clients.
By offering one of the best all-encompassing software solutions, Basecamp helps busy SEO pros stay on top of their entire business by more efficiently checking in with their team and deadlines in one easy to use the app.Casie Gillette, senior director of digital marketing at KoMarketing, uses Basecamp mainly for communicating to clients.
By offering one of the best all-encompassing software solutions, Basecamp helps busy SEO pros stay on top of their entire business by more efficiently checking in with their team and deadlines in one easy to use the app.Casie Gillette, senior director of digital marketing at KoMarketing, uses Basecamp mainly for communicating to clients.
Provided it is done well, almost any kind of business can make PPC work for them. A number of digital marketing channels such as search, display, social media marketing, and retargeting are PPC based. Products with a high customer lifetime value, average order value, high margins do well with PPC.
Search Engine Advertising or SEM offers businesses the opportunity to appear in the sponsored listings of a search results page. You should pay for it because it allows your business to appear right at the top and grab the searcher’s attention.
You should be able to see an impact in traffic from SEM fairly quickly. However, seeing an impact in terms of sales and revenue will take trial and error. It takes time to research for keywords, build a quality score and may need iterations in terms of copy and landing pages. It will take approximately 2-3 months to see results from a PPC campaign.
Yes, we can build a custom plan for you based on your needs and objectives. We’re experts with decades of cross-industry experience and we can help you achieve your objectives. Please get in touch so we can understand your requirements.
PPC ads can be of different kinds - search, display, social media advertising, remarketing, Google shopping and mobile ads. They can appear in the SERPs, follow you on social media, websites you're browsing, or appear in apps that you use. We can help you choose the best way to implement PPC and show your ads to the most relevant audience.
It is advisable to bid on your own brand name because it helps capture high-quality leads that are close to converting. Branded terms are cheaper than non-brand keywords, you can control your messaging, and it helps you grab attention on your SERPs. The best part? It protects you from competitors trying to cache in on your brand.